[Workshop] CTR workshop series 2023 Session1 “Experimental research in tourism and hospitality”
Center for Tourism Research (CTR), Wakayama University, holds online workshops for students and young researchers. This workshop will be held in a series of four sessions.
In the first session, Dr. Pablo Pereira-Doel, Lecturer at the University of Surrey, UK, and CTR Visiting Fellow will present experimental research in the tourism and hospitality field based on his practical example and case studies.
Register now and join us for free of cost.
CTR workshop series for students and young researchers 2023
Session 1 “Experimental research in tourism and hospitality”
Experiments, particularly field experiments, are extremely useful in understanding tourist behaviors. Despite this, experimental research accounts for only a small portion of tourism and hospitality research. This workshop is an introductory session on experimental research in the field of tourism and hospitality and will discuss the necessary skills and knowledge to conduct such an approach. Participants will learn the fundamental principles and design considerations of experimental studies, including data collection and statistical analysis techniques commonly employed in experimental research. Practical examples and case studies specific to the tourism and hospitality industry will be provided to illustrate the application of experimental research methods in this context.
Thursday, July 27, 2023
5:00~6:00 PM (JST, GMT+9)
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Dr. Pablo Pereira-Doel (Lecturer in Hospitality Information Technology, University of Surrey, UK)
Dr Pablo Pereira-Doel is a lecturer in Hospitality Information Technology, and an ESRC-IAA Commercialisation Fellow at the School of Hospitality and Tourism Management, University of Surrey, United Kingdom. Pablo was the first researcher in the UK to be awarded an ESRC postdoctoral fellowship in the hospitality/tourism field and has over a decade of industry work in Spain, France, The Gambia, and the UK. He is now an applied social scientist who uses sustainability-oriented innovations, consumer nudging, persuasive communication, design thinking, and experimental research methods to create positive pro-environmental behavior change. Pablo works closely with industry partners and currently, is conducting consultancy research for L'Oréal on experimental research.
Moderator: Dr. Husna Zainal Abidin (Lecturer, Center for Tourism Research, Wakayama University, Japan)
Secure your ‘seat'here
*Since the maximum number of participants is 100, the registration may close before the due date.
Sakaedani 930, Wakayama-city 640-8510, JAPAN
E-mail：*Click here to the Contact page.